Let’s talk about something real boring-sounding but super important—your passwords.
I know, I know. You’ve got listings to manage, contracts to sign, deals to close, and the last thing on your mind is some nerdy hacker in a hoodie trying to sneak into your accounts. But guess what? That’s exactly how they get you.
Real estate pros like you are prime targets because you handle money, legal documents, and sensitive info. So if your password is still “password123” or your dog’s name with a 1 at the end… we need to talk.
🚨 The Passwords You Should NEVER Use
Here are some of the most common—and dangerous—passwords used by real estate agents, investors, and professionals:
- password
- 123456 or qwerty
- realestate2024
- welcome1
- yourName123
- abc123
- homebuyer
- ilovemyjob
Why are these so bad? Because hackers run giant lists of known weak passwords through software to break into accounts. These are usually the first ones they try—and they work.
🧠 Think Like a Hacker (So You Can Outsmart One)
Hackers love when:
- You use the same password everywhere
- You use names, birthdays, or business info in passwords
- You never update your passwords
- You don’t use two-factor authentication
They don’t need to “hack” you. You basically handed them the keys.
✅ What to Do Instead: Strong Password Basics
Here’s how to make passwords that don’t suck:
- Make them long – At least 12 characters
- Mix it up – Upper + lower case, numbers, symbols
- Avoid anything personal – No names, birthdays, license numbers
- Use a password manager – Like LastPass, 1Password, or Bitwarden
- Enable two-factor authentication (2FA) – Every. Single. Time.
Example of a strong password:G7f!kL@9bX#z28p$
(And nope, don’t copy that one. Make your own.)
🧩 Bonus Tip: Use Passphrases
If you hate random strings, try a passphrase. That’s a sentence-like password.
Example: SunnyHomes!Are#Better$InTexas23
Easier to remember. Still super strong.
Final Word: You’re in Real Estate—Act Like It
Look, you wouldn’t leave the door open during a showing, right? So don’t leave your digital front door wide open with a lazy password.
This stuff matters. You’re managing deals worth hundreds of thousands—sometimes millions. Lock it down like your career depends on it… because honestly, it does.
🔐 You got this.
Strong passwords are the first step to keeping your real estate empire safe. It’s easy to ignore, but one bad password could cost you your license—or your reputation.
So take 10 minutes today. Change your worst password. Then pour yourself some coffee. You just did something smart for your business.