Hey there! Let’s chat about what tech leaders and cybersecurity CEOs are saying about one of the fastest-growing risks in real estate: cyber threats, especially in the age of generative AI.
It’s wild stuff — but it’s real, actionable, and important for anyone in real estate to understand.
🚨 Why Real Estate Is a High-Value Target
Cybercriminals are increasingly targeting real estate because of the large sums involved, the sensitive data shared, and the speed of transactions. And thanks to generative AI, scams are becoming smarter and easier to launch.
🧠 What Top CEOs Are Warning Us About
Tyler Adams (CEO, CertifID)
Adams shared that fraudsters have invested heavily in learning how real estate deals work. They’re staying in the game—not because it’s easy, but because it’s worth it.
They even replicated an entire title company website, swapping just phone numbers so wire directions looked authentic. Generative AI is speeding up these tactics with alarming effectiveness.
Andy White (CEO, ClosingLock)
He points out that AI has revolutionized phishing. Scammers now automate email content so well* that users believe them—especially when they’re disguised as title companies citing accurate transaction context. These aren’t amateurs anymore.
Kevin Nincehelser (CEO, Premier One Security)
Kevin highlights a shift: defenders are now using AI-powered tools to outsmart AI-enabled attacks.
These tools analyze email behavior and intent—catching threats even beyond phishing links. Real estate firms are starting to deploy these defenses more aggressively.
🧾 Why This Matters for Real Estate Professionals
GenAI is lowering the bar for cybercriminals, meaning anybody—or any brokerage—can be targeted. That fake update from your title company?
Could now be made with zero tech skill using AI. Strong defenses are no longer optional.
Tech leaders consistently emphasize that human awareness and training, paired with AI-enhanced security tools, are the only way forward.
✅ What You Should Do Today
Here are real-world takeaways based on expert advice:
- Verify everything by phone before wiring funds. Don’t just trust an email—even if it looks official.
- Enable two-factor authentication (2FA) for transaction emails, DocuSign accounts, brokerage CRMs, and more.
- Deploy AI-powered email filtering to detect and block phishing emails before they hit inboxes.
- Train everyone—from agents to closing coordinators—on how AI-based scams work and how to recognize them.
- Use platform access monitoring and audit trails to spot unusual behavior early.
💬 Final Thought
Tech CEOs are sending a clear message: cybercrime in real estate isn’t theoretical—it’s happening now, and it’s just getting smarter. But the good news? We have tools and strategies to stop it in its tracks.
It’s not about panic — it’s about preparedness. Those who blend smart human habits with next-gen security tools will be the ones who close deals safely, every time.
Stay secure out there! 🏡🔐